Widgets often take the form of on-screen tools (clocks, event countdowns, auction-tickers, stock market tickers, daily weather etc)."
This is one the slides I use in
my presentations on social media in banking and financial services.
According to you are widgets the Future of Online Ads? Or do you wonder if they really work?
Just a few statistics from Facebook on that matter: 95% of the 175million active Facebook users have used at least one of the 52,000 applications built on Facebook platform.
A few banking / financial services institutions are already experimenting widgets such as Fidelity, MBNA, Amplify Credit Union or Standard Chartered. Of course, the leading startups in online finance have also launched their own facebook applications, iphone application or mac/vista widgets: check Wesabe or Mint.com.
I invite you to check my social media directory in banking and financial services for more examples and best practices.
Worklight helps its clients reach customers, channels, employees, and partners securely in the places they frequent online, such as iGoogle, Windows Live, desktop widgets, RSS readers, Facebook, the Apple iPhone and more.
I invite you to check their resources and find out more about the Secure Enterprise 2.0 Forum they launched last year.
A few days before leaving London to Bahrain to speak at MEFTEC, I met Shahar Kaminitz, Worklight's Founder & CEO. I invite you to watch my video interview and find out more about Shahar's vision for the banking/financial services industry.
Interview with Shahar Kaminitz
Related Articles on Visible-Banking.com
* Directory 2.0: Social Media in Banking
* People First! Global Survey on Social Networking
* Interview with the Worklight team at FinovateStartup08
* Coverage - Retail Banking Innovations (Singapore, October 2008)