REDIRECTING TO VISIBLEBANKING.COM
On 4th February 2012, we turned 5 on that date, I announced the imminent launch of the 'Visible Banking Stars' programme and the total redesign of Visible-Banking.com.
After William Trout from BBVA Compass (US) and Daniel Gusev from PSBank (Russia), I am delighted to officially announce our Visible Banking Star number 3, Jose Antonio Gallego - Social Media Manager at BBVA (Spain). I've known Jose Antonio for quite some time now, and I very much look forward to reading his exclusive articles on Visible Banking.
I invite you to read his very first contribution, translated from Spanish to English, 'Banks must have a social media presence'.
In the last few years, I have covered many social media initiatives from Jose Antonio and his colleagues at BBVA in Spain, such as the bank's crowdfunding's experiments 'BBVA Friends and Family' and 'BBVA Suma'. I invite you to watch my oldishn but still relevant, video interview with Jose Antonio.
Please find below Jose Antonio's first official contribution (in Spanish) on the Visible Banking blog.